A luxury brand offers luxury products, of course, but to attract and retain discriminating buyers, it must also offer luxury customer service. In fact, what sets a luxury brand apart from the crowd isn’t only price—it’s also the quality of the overall customer experience. Global Response provides customer care for luxury brands such as Lacoste, Zara and Alexander Wang. To consistently deliver the service their customers expect, these brands trust Global Response.
The goal for luxury brands outsourcing their call center function is to find a partner whose Brand Specialists can provide the same friendly, expert, personalized service customers would receive from an in-house representative. We have done this so successfully for so long with so many luxury brands that we have become Luxury Brand Specialists. Our Brand Care approach includes more stringent qualifications and extra training for the Brand Specialists on your account, and ensures they have the technology and processes that allow them to consistently provide a higher level of service for luxury brand buyers.